Sidra is a young entrepreneur who is the co-founder of a Pakistani shoe selling company Markhor. Markhor is pretty much a win-win situation for all those involved in the project. The company provides employment for people in rural areas who have talent but have no place to make productive use of it. The company makes use of these people as they make shoes and then these shoes are sold to an international market. Last year, Markhor raised $107,000 through a Kickstarter campaign and in June, delivered 700 orders to customers across 35 different countries.